The UNWTO International Network of Sustainable Tourism Observatories (INSTO) is a network where tourism observatories come together to monitor the economic, environmental and social impact of tourism at a destination level. The purpose of this network is to support UNWTO’s commitment to sustainability and growth.
Across the world, there are currently 30 tourism observatories, from China to South America. These all operate with the same goal: to provide relevant and useful data to support sustainable tourism in their destination.
Our aim is for the Scottish Tourism Observatory to become a member of this network, as it will open up opportunities for support and learnings.
To become a member of INSTO, there are 11 mandatory areas which must be monitored. A priority for the Scottish Tourism Observatory team is to work together with stakeholders to identify the most relevant indicators for Scotland and sources of data in these areas.
- Tourism seasonality
- Destination economic benefits
- Local satisfaction
- Climate action
- Energy management
- Water / waste water / solid waste management
For more information please visit the UNWTO INSTO website